Nature of Business: Wholesale, Retailing, Trading and Dealing of Latex Products of All Kinds Including Topper, Pillow and Other Related Products.
RJA Enterprise Sdn Bhd (RJA) promotes Malaysian local latex rubber products through its brand name Comfort Latex. It is a wholesaler, retailer and trader for various local latex rubber products which is sought after by tourists from countries such as Hong Kong, Vietnam, India, China and Taiwan.
The outlet is managed and operated by an experienced team with many years in the field of handling and dealing with tourists. To enhance staff’s knowledge of latex products, they are continuously being provided training on new latex product knowledge along with sales cum marketing skills.
Popular latex products from Comfort Latex such as mattress toppers, latex pillow and latex bolster are in the list of latex product in demand and therefore has increased the influx of Inbound tourist thus, making Malaysia the priority tourist destination.
RJA has recently launched its subsequent marketing plan targeting demand for latex health products such as improved contour shape pillow and 7-Zone spine support topper. RJA believed that the demand for this sector is rising as tourists are always seeking a healthy lifestyle and so our Malaysian latex health product which are generally well known and accepted in this region will be widely sought after.
RJA will continue to explore and creates more innovative local latex health products to meet the ever increasing demand from tourists.
